Search Engine Marketing or SEO is often ignored by many companies who start their business online, but the true fact is that it is as much as important for your website as food is important for humans. Think like you wanted to buy a Television for your home and you go to the market searching for the Best TV. Which store catches your eye most or you would like to enter? You will enter the one which gets your eyes first. Its human nature that we tend to accept things on first come first basis.
In our daily life before we buy anything we look for advices/references from our friends & family about the particular product or brand. What if your brand/company provides the best deal & product and no one knows about it??? You will not be able to get a single sale. Similarly when people search for things online the sites that get onto the first page of search results get maximum traffic increasing the changes of converting into sale.
Around 90% of the population uses search engine (mostly Google) to find the services, products and information. Once the visitor types a query and gets results he opens the links on the top of the page first page. Studies have shown that the first page of search engine results (SERPS) get around 80% clicks and the second page gets about 10% of them. So if your website doesn’t ranks in top 10 results, no one will find you and if people don’t find you, they will not buy your products.
So you decide which is better – Getting onto First page or lying dead on all other pages ?
With billions of websites over the internet and millions getting launched everyday it has become very difficult task to rank on the first page. This is where Search Engine Marketing Companies or Sem Firm come into play. This companies looks over the SEO of your branding website both on-page and off-page and helps you create an online presence by ranking your website for many keywords on the first page of search engines so that you can outrank your competitors and get more customers resulting in better conversions.
So if you really want to capture the market over internet you should understand the importance of SEO and should definitely hire a Search Engine Marketing Company.
��
ReplyDelete